Search Engine Optimization

Make your website easier to find.

Make your website easier to discover, understand, and use. We work on the technical foundations, the pages themselves and the content around them, and start with the fixes that matter most.

$0 agency fee for eligible businesses. No credit card. No automatic subscription.

The work

Technical, on-page and content.

Search engines need to reach your pages, read them and understand what they offer. We audit all three and work through the fixes in order of priority.

Technical SEO

Indexing, crawlability, redirects and canonicals, checked and fixed.

On-page SEO

Metadata, internal linking and page structure that match what each page is about.

Technical audits

A documented audit with prioritized fixes, so the most important work comes first.

Content SEO

Search-intent mapping, service pages, editorial planning, content refreshes and helpful resources.

E-commerce SEO

Category and product SEO and technical recommendations, quoted based on store complexity.

Local link outreach

Legitimate local link outreach, as part of the MAD Search Authority plan.

Client work

Smart Cities UAE, Dubai.

For a construction and fit-out company we fixed website errors, set up its SEO and tracking, did the on-page SEO and researched its keywords. This is the first month we measured.

  • 148sessions from organic search
  • 302active users
  • 930page views

Source: Monthly performance report, February 2025 (Google Analytics).

Read the case study
  • Most-viewed pages, February 2025
  • Home495
  • Contact us117
  • Gallery43
  • About us21
  • Services16

Pricing

MAD Search Authority, $599 a month.

MAD Search Authority covers deeper website and local search optimization. E-commerce SEO is quoted based on store complexity.

MAD Search Authority

Deeper website and local search optimization$599/ monthEverything in MAD Local Growth, plus
  • Technical SEO monitoring and priority recommendations
  • 2 scoped content or page deliverables per month
  • Legitimate local link outreach
  • Basic AEO/GEO recommendations
  • Conversion tracking review
Compare all plans

How we work

The MAD Method.

  1. Market Intelligence

    We study search behavior, customer needs, competitors, and opportunities before choosing a direction.

  2. Attention & Authority

    We build visibility and credibility through search, content, advertising, and brand experiences.

  3. Data-Driven Growth

    We measure meaningful actions, explain performance, and refine the work that matters.

Questions

Frequently asked questions.

What’s the difference between SEO and local SEO?

Local SEO focuses on location-based searches, Google Maps and your Google Business Profile. SEO here means your website itself: its technical health, its pages and its content.

Which plan covers this work?

MAD Search Authority, at $599 a month. It adds technical SEO monitoring, two scoped content or page deliverables a month, local link outreach, basic AEO/GEO recommendations and a conversion tracking review to everything in MAD Local Growth.

Do you guarantee rankings?

No. Search placement is determined by search engines and varies by market, competition, relevance, and other factors. We report what was done, what changed, and what comes next.

Do you work on WordPress and Shopify sites?

Yes. Our website work covers WordPress and Shopify, from improvements to new builds.

Is a new website included?

No. Substantial new page builds and extensive development are scoped and quoted separately.

Start here

Your business deserves to be easier to find.

Let’s understand your market and build a practical path to more visibility.